Central Florida's healthcare market has grown in step with Orlando's general population surge, and the demand for diagnostic ultrasound in this metro is a direct reflection of that growth. The region added more than 100,000 residents per year through much of the last decade, and the practices serving that population need imaging capacity to match. A cart-based system that was adequate four years ago may be a bottleneck now, and a clinic without any ultrasound capability is leaving diagnostic revenue on the table.
We finance ultrasound equipment across Orange, Seminole, Osceola, and Lake counties, covering Orlando proper, Lake Nona, Winter Park, Kissimmee, Sanford, and the other communities that make up the Central Florida metro. Transactions start at $50,000; the typical deal we structure for an Orlando-area practice falls between $80,000 and $250,000.
The healthcare employment base in the Orlando region is substantial. AdventHealth's Central Florida Division and Orlando Health together operate major hospital networks across the region, and beneath those systems is a wide layer of independent and affiliated specialty groups making their own capital equipment decisions. That independent layer is where most of our business comes from.